The Organic Caribbean
Client: The Organic Caribbean — Punta Cana, Dominican Republic
Industry: Cosmetics
Done in: 2019 – 2021
The Brief
The complete visual rebranding of The Organic Caribbean, a natural cosmetics company, began with the creation of a new logo and brand identity. The new visual language needed to reflect the company’s philosophy while remaining clean, recognizable, and versatile across products, retail spaces, and marketing materials.
Project Scope
Logo design and brand identity. Stationery, printed materials, and marketing collateral. Company website with an online store. Signage and interior design of the flagship store in Punta Cana. Branding of more than 25 retail locations and airport duty-free display stands throughout the Dominican Republic.
