ABOUT ME
“To create something exceptional, your mindset must be relentlessly focused on the smallest detail.”
Working for almost two decades as a graphic/UX/UI designer, art director, and creative director brought me comprehensive international experience in coordinating all product development stages: from research and concept design to final design implementations and marketing. Over my career, I have delivered successful design solutions to many clients from all backgrounds and industries worldwide that empowered and enabled their businesses to grow and thrive. My projects include research and concept development, UI and UX design, information architecture, websites, branding, corporate identity, packaging, prints, marketing collaterals and copywriting.
When I talk about my work approach, I like to say that I passionately enjoy crafting the smallest design details while never losing the broader perspective. I find the balance between the two essential in delivering great final products. With a robust work ethic and steadfast commitment to top-notch design quality and production, I strive to raise the bottom line by presenting holistic perspectives, innovative concepts and on-target solutions that surpass expectations. I am concept-driven in my work, always ready to accept new professional challenges and passionate about putting my knowledge, experience and ideas into developing inclusive and meaningful tools, products and experiences.