Web Design

By the time this portfolio archive was last updated, I had designed and built 25+ websites.

Websites are living things. Unlike posters, they refuse to stay still. They change owners, content, layouts, priorities, and generally continue living without their designers. Most have since evolved beyond recognition. Such is the nature of websites.

After that, I lost count of landing pages, funnels, experiments, and performance-driven iterations. Today my work mostly happens where design meets performance: making pages perform rather than merely exist. Design, CRO, A/B testing, optimization, experiments, and the quiet art of making things work a little better than yesterday.

A few old favorites remain here.